Guiding B2B Start-Ups
With The Salesy Stuff
In a nutshell
Most B2B oriented startups grow through referrals and word of mouth. It's a great way to get started, but it won't support long-term growth on its own. As your business grows, outbound sales becomes essential. You need to reach new customers instead of waiting for them to find you.
The problem is that most startups don't have a dedicated sales team. Founders and small teams are already busy building products, supporting customers, and running the business.
AI, automation, and LLMs can help speed up sales activities, but they cannot replace genuine human conversations. People still buy from people. That's why Go2 exists.
We help startups build strong business development skills. With practical advice, proven sales methods, and hands-on coaching, we help founders and teams find more opportunities, win more customers, and grow with confidence.
How
we work.
Book in a free 30-minute call.
Let's understand your business, growth
goals and current sales related challenges.
Choose Your Focus
Select the business development area you'd like to improve, whether it's messaging, prospecting, cold calling, discovery, or deal strategy.
Learn, Apply & Grow
Book sessions as you need them on a Pay-as-you-Go basis. Apply what you learn, then come back whenever you need more guidance.
So what do we actually advise on?
Outreach
Advisory & Coaching
Territory Planning
& Prospecting
Messaging &
Pitch Advisory
Closing
Advisory
Identifying New
Market Segments
Discovery
Coaching
Let's Connect!
A Bit About Us
Hi, I'm Riasat, the founder of Go2. I started this brand because:
I want to simplify the B2B sales approach for founders and their team, so they can scale much more quickly.
I come from the front lines of Business Development background, having represented products & services in Construction, Events, SaaS & Cloud Technology. Having built experience both locally in Australia and internationally (APAC), I have experience in engaging with Small-to-Medium Businesses, Enterprise Organisations & Government. Through my recent experience, I have been working more closely with tech-startups, where I saw the passion embodied by a variety of different products/services. While I am no sage in the field, I figured that with all the street insight I had picked up throughout my sales career, perhaps I can offer insight from what I know, to help these brands gain more confidence with their sales function.